NEWSROOM

Ovaltine Malaysia has been on retainer with us from 2021.

Their collective goal is to reach 50,000 followers by the end of the 1-year engagement. We have crossed the halfway mark at the 6-month point of the campaign and achieved this using a new and improved creative direction, appealing to the modern audience.

Sales, brand awareness and brand sentiment has also grown, as the #EverydayOvaltine campaign we initiated translated into more conversations about the brand online.

Ovaltine continues to explore exciting new ideas with us – including using influencers to push the brand message further, and toying with hashtag campaigns and UGC – driven initiatives to further awareness about the different SKUs.